client login
Username
Remember Me
Forgot Password
Password

The Kelsey Report® Advisory

YPIMA Steps In to New Technologies Fray
Charles Laughlin , 10/17/2002

Issue: EYP Council Picks Up Where CORE Group Left Off

News: The Yellow Pages Integrated Media Association (YPIMA) has taken a first major step out of the print world and into the ever-changing online and digital directory business by forming the Emerging Yellow Pages Council (EYP Council). The new body is designed to bring interested parties together to tackle issues of common concern, which include standards and terminology, public policy, operations, research and marketing communications. The council held its initial organizing meeting in San Diego on September 23, before the start of The Kelsey Group's (TKG's) Yellow Pages ROI event.

Copyright � 2005 The Kelsey Group. All Rights Reserved.
This published material is for internal client use only. It may not be duplicated or distributed in any manner not permitted by contract. Any unauthorized distribution could result in termination of the client relationship, fines and other civil or criminal penalties under Federal law. The Kelsey Group disclaims all warranties regarding the accuracy of the information herein and similarly disclaims any liability for direct, indirect or consequential damages that may result from the use or interpretation of this information.

Learn more about:

TKG clients

Summaries of White Papers and Advisories

What TKG clients receive

 

The Kelsey Group, Inc., 600 Executive Drive, Princeton, NJ 08540-1528
Tel: (609) 921-7200 Fax: (609) 921-2112 E-Mail: [email protected]
Copyright© 2006 The Kelsey Group. All Rights Reserved.