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the kelsey report

Products & Services Sales

To learn more about becoming a Kelsey Group client, contact:

Steve Vasil
(905) 468-8786
[email protected]

Client Contact

Charles Laughlin
SVP and Program Director
The Kelsey Report®
[email protected]


Advisories & White Papers for 2004

2006 |  2005 |  2004 |  2003 |  2002 |  2001 |  2000 | 

[12/31/2004]  WHITE PAPER: Creating a Customer-Focused Yellow Pages Industry
By Carlotta Mast

[12/22/2004]  ADVISORY: 2004 in Review: A Year of Transitions for Global Yellow Pages
By Charles Laughlin

[12/20/2004]  ADVISORY: SuperPages Canada Pulls the Plug on Eastern Operation
By Charles Laughlin

[12/8/2004]  ADVISORY: Converting Potential into Reality: Selling IYP and Local Search
By Charles Laughlin,Michael Taylor

[11/24/2004]  ADVISORY: Europe's New Yellow Pages CEOs Focus on Business Basics
By Charles Laughlin

[11/8/2004]  ADVISORY: BellSouth and SBC Team Up to Acquire YellowPages.com
By Charles Laughlin

[11/1/2004]  ADVISORY: Improving the Sales Argument: Selling on Value
By Charles Laughlin

[10/27/2004]  WHITE PAPER: IYP in the Era of Local Search:
By Charles Laughlin,Greg Sterling,Steve Marshall

[10/15/2004]  ADVISORY: Verizon-Yellow Book Ruling Highlights Need for Syndicated Data
By Charles Laughlin

[9/15/2004]  ADVISORY: Beyond Theory: Overcoming Value-Pricing Sales Challenges
By Charles Laughlin,Michael Taylor

[9/8/2004]  ADVISORY: Yellow Pages at the Midpoint 2004
By Charles Laughlin

[8/23/2004]  ADVISORY: Yell's 'Alternative Census' A Window into Evolving Industry
By Charles Laughlin

[8/4/2004]  ADVISORY: DonTech Acquisition Puts RHD in Billion-Dollar Club
By Charles Laughlin

[7/30/2004]  ADVISORY: Shifting Centers of Power in Evidence at DDC2004
By Charles Laughlin

[7/16/2004]  ADVISORY: Wireless Directory Assistance
By Bobbi Loy-Luster

[6/30/2004]  ADVISORY: Dex Media Gets Priced; Cuts Deal with InfoSpace
By Charles Laughlin,Neal Polachek

[6/24/2004]  ADVISORY: YPG Faces Obstacles in Acquiring Verizon's Canadian Operation
By Charles Laughlin

[6/14/2004]  WHITE PAPER: Directory Pricing Innovations
By Carlotta Mast

[6/10/2004]  ADVISORY: More Bold Moves by Sensis
By Neal Polachek

[5/26/2004]  ADVISORY: Yellow Pages: From Must-Have to Nice-to-Have?
By Charles Laughlin,Neal Polachek

[5/21/2004]  ADVISORY: Dex IPO to Shine New Light on Directories
By Charles Laughlin,Neal Polachek

[5/5/2004]  ADVISORY: Global Outlook 2003-2008 Forecast Update
By Charles Laughlin

[4/15/2004]  ADVISORY: Classifieds Deals Reflect Evolving Definition of Directional Media
By Charles Laughlin

[3/31/2004]  ADVISORY: Meta Search Meets Meta Yellow Pages
By Neal Polachek

[3/29/2004]  ADVISORY: Yellow Book USA Acquires Prime Independent Asset in Feist
By Charles Laughlin

[3/26/2004]  ADVISORY: Dex Media Leads Incumbents in 2003, Sees Weaker 2004
By Charles Laughlin

[3/17/2004]  WHITE PAPER: Tackling Core Product Usage
By Bobbi Loy-Luster,Charles Laughlin

[3/5/2004]  ADVISORY: Verizon Embraces Keyword Search, Pay-per-Click
By Charles Laughlin,Greg Sterling

[3/1/2004]  ADVISORY: BT Banks on Name to Emerge in U.K. Directories Market
By Charles Laughlin

[2/18/2004]  ADVISORY: Are Bilingual Books the Next Growth Engine?
By Charles Laughlin

[1/30/2004]  ADVISORY: TKG Survey: Cautious Optimism on Directory Usage
By Charles Laughlin

[1/27/2004]  ADVISORY: Verizon Suit Challenges Yellow Book TV Ads, Sales Tactics
By Charles Laughlin

[1/16/2004]  ADVISORY: Dex Media Makes IYP into 'Local Search'
By Charles Laughlin,Greg Sterling

[1/12/2004]  ADVISORY: Global Yellow Pages in 2004 � Where the Influence Resides
By Charles Laughlin

 

Learn more about:

TKG clients

Summaries of White Papers and Advisories

What TKG clients receive

Global Yellow Pages™ 2005 report

 

The Kelsey Group, Inc., 600 Executive Drive, Princeton, NJ 08540-1528
Tel: (609) 921-7200 Fax: (609) 921-2112 E-Mail: [email protected]
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