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Wednesday, Nov. 19, 2008
PreCon
10:30 am – 12:00 pm
Sales and Search Workshops
The Kelsey Group continues its innovations with two in-depth “how
to” workshops that share the latest information and learnings about
sales and search.
1:00 pm – 1:45 pm
The State of Interactive Local, 4Q 2008
Kelsey analysts will outline their most recent market research findings
and offer a view of the key drivers of TKG’s latest forecasts for
the Interactive Local Media space and set the stage for ILM:08.
1:45 pm – 2:30 pm
Opening Keynote
2:30 pm – 3:00 pm
The Value (and Valuations) of Interactive Local Media
A direct and deep dive into the financial health of local interactive — find out what properties are hot, what makes properties hot and
which properties have lost to confidence of the investment community.
3:00 pm – 3:30 pm
Refreshment Break
3:30 pm – 5:30 pm
SuperForum 1: Local/Small Business
A fully interactive “festival” of local/small-business trends
and services. Highlights include:
· Keynote from a small-business marketing leader
· “Call and Response” bull sessions featuring a face-off
of local small-business marketers and SMB sales execs
· New findings on small-business habits and usage from TKG’s
Local Commerce Monitor survey
· Demos of the latest SMB marketing apps
5:30 pm – 7:30 pm
Networking Reception
Day 1 | Day 2 | Day
3
To register by phone, call (609) 921-7200
x10.
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