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Mar 2 2006
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Viacom Gets Social
An addendum to the previous post: If the social networking space is indeed saturated, it just got a little more so. Viacom has announced it could launch what seems like a "me too" social network this year that will target young people.

In doing this, the company can leverage other assets in its media empire such as MTV and have a natural advantage in appealing to younger generations (at least more so than one might think Fox could). But it could be a day late.

Read about it here.
 
Local Media Blog
posted by  Mike Boland at  12:38 | comments [0] | trackbacks [0]


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