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the kelsey group in the news

Media Contacts

Interview Requests,
Other Media Inquiries & Conference Press Passes

Eileen Pacheco
(781) 556-1026
[email protected]

Analyst Coverage Areas

Yellow Pages & Related Topics
Charles Laughlin
SVP and Program Director
The Kelsey Report«
[email protected]

Local Search & Related Topics
Greg Sterling
SVP and Program Director
Interactive Local Media
[email protected]

Kelsey Group Research
Neal Polachek
SVP, Research and Consulting
[email protected]

Below is a sampling of recent articles in which Kelsey Group analysts are quoted or Kelsey Group research is cited about topics in the increasingly competitive worlds of Yellow Pages, online directories and local media.

2005 | 2004 | 2003 | 2002 | 2001

2006 Q1
Calling Plan
Forbes.com
March 27, 2006
As Market Shifts, Newspapers Try to Lure New, Young Readers
Wall Street Journal
March 22, 2006
Teens Shy Away From Yellow Pages
MediaPost Online Media Daily
March 21, 2006
Kelsey: Yellow Pages Still First Choice
iMedia Connection
March 21, 2006
Google launches financial Web site
San Jose Mercury News
March 20, 2006
Google Sued over Ranking
Red Herring
March 20, 2006
Microsoft's Entry Sure to Stir Things Up in Search Ad Space
TechNewsWorld
March 16, 2006
AOL Web TV Foray Lines up First Major Advertisers
E-Commerce Times
March 16, 2006
AT&T-BellSouth merger to spur short-term ad spending
BtoB Online
March 13, 2006
Google Buys Maker of Online Document Editing Software
TechNewsWorld
March 10, 2006
Local Net Ads Boom
Red Herring
March 10, 2006
Google Seeks to Settle Click Fraud Suit for $90 Million
TechNewsWorld
March 9, 2006

Google Gaffe, Round Two
internetnews.com

March 8, 2006

Drop In Google Stock After Revenue Prediction Blunder
Playfuls.com

March 8, 2006

Google, Yahoo, Others Try Phone Advertising
Investor's Business Daily
March 8, 2006
Frontalangriff auf Gelbe Seiten
Financial Times - Germany
March 8, 2006
Microsoft's new search tool officially goes Live
USA Today
March 7, 2006
Google Lets Storage Plans Slip
TechNewsWorld
March 7, 2006

Google Wants Your Gigabytes
internetnews.com

March 7, 2006

News Analysis: AT&T, BellSouth Deal Could Flame 'Net Neutrality' Fight
MediaPost Online Media Daily
March 7, 2006
AT&T Bids for BellSouth
iMedia Connection
March 7, 2006
The Power of Mom & Pop
Red Herring
March 6, 2006

AT&T-Bellsouth Merger To Spur Short-Term Ad Spending
AdAge

March 6, 2006

Outlook 2006: Call Centers: Dial G for Growth
DMNews

March 6, 2006

When the fingers switch to clicking
Globe and Mail

March 4, 2006

Is Search Shrinking?
ClickZ Network

March 3, 2006

Top Seven Strategies To Help You Market Your Local Business Online and Market Your Virtual Business
WebProNews
March 3, 2006
Google Reassures Its Investors
Red Herring
March 2, 2006
Paid Search Costs Rise For Some, But Ads A Bargain, Analysts Say
Investor's Business Daily
March 2, 2006
Pay-Per-Call Rings Louder With Google
eMarketer
March 2, 2006
Growth Search: Google Shares Stabilize After CFO-Prompted Plunge
TechNewsWorld
March 1, 2006
The Click-Happy Searcher
WebProNews
March 1, 2006
Search and the Brand
iMedia Connection
March 1, 2006
Microsoft Expands Classifieds Test
MediaPost Online Media Daily
March 1, 2006
Turning Clicks Into Calls
CIO
March 2006
Pick Up the Phone, Your Search Term Is Calling
New York Times
February 27, 2006
Google Tests Page Creator
Red Herring
February 23, 2006

Directional Media to Reach $119.8 Billion Globally in 2010, Says The Kelsey Group
Tekrati
February 22, 2006

Agencies and Pay-per-call: A Perfect Match?
ClickZ Network
February 22, 2006

AOL Pulls Ahead in Conversions
iMedia Connection
February 21, 2006
Internet Advertising Goes a Step Further
Wall Street Journal
February 21, 2006
Click-To-Call May Ring Up $3.7 Billion
WebProNews
February 21, 2006
Pay-Per-Call To Soar To $3.7 Billion By 2010
MediaPost Online Media Daily
February 21, 2006

Local Search to Continues to Show Promise for Small Businesses
Search Engine Guide
February 16, 2006

2010 Forecast: Local Search Rising, Classifieds Falling
Adotas
February 16, 2006

Advertising in My Online Neighborhood
ClickZ Network
February 16, 2006

Local Search to Grow to $13 Billion by 2010
MarketingVOX News
February 16, 2006
Local Search, Yellow Pages To Reach $13 Billion By 2010
MediaPost Online Media Daily
February 16, 2006

Local Search to Hit $13B by 2010
ClickZ Network
February 16, 2006

Kelsey: Direction Media Forecast
iMedia Connection
February 16, 2006
‘Directional media’ projected to grow, led by local search
BtoB Online
February 15, 2006
Web Search Companies Stepping Up Incentives
Investor's Business Daily
February 15, 2006
MSN Lures Searchers with Gifts
Red Herring
February 14, 2006
MSN Pilots Classifieds Service
MediaPost Online Media Daily
February 14, 2006
Q&A: Ingenio's Scott Faber
Red Herring
February 13, 2006
Google's offers new search feature
MSNBC
February 9, 2006
Google's offers new search feature
Business Week
February 9, 2006
Yellow Book Buys Click Forward
WebProNews
February 8, 2006
Zillow unveils home values
Seattle Post-Intelligencer
February 8, 2006
Expedia Founder Applies His Know-How to Real Estate
Los Angeles Times
February 7, 2006
Google puts instant message service inside e-mail
Reuters
February 7, 2006
Competing for Potential Clients - Small Business - Elder Care Industry
American Chronicle
February 3, 2006
Google, VW Developing In-Car Navigation System
InformationWeek
February 3, 2006
Caught Mapping
Westword.com
February 2, 2006
Google to Release New Version of Toolbar to Boost User Loyalty
Bloomberg News
January 30, 2006
Travelers disagree on the usefulness of online mapping services such as MapQuest
Pittsburgh Post-Gazette
January 29, 2006
Grading Google
Forbes.com
January 26, 2006

Using Search Engines To Connect With New Local Customers
WebProNews

January 25, 2006

Phone Book Classified Sales Buoyant
MediaWeek

January 24, 2006

A More Personal Side to Google News
internetnews.com

January 24, 2006

Google’s billion dollar bid to corner the ad market
The Sunday Herald (Scotland)

January 22, 2006

Local Opportunity Is Calling
ClickZ Network,

January 19, 2006

Still Upbeat About Yahoo?
internetnews.com,

January 19, 2006

What is vertical Search?
Computerworld
January 19, 2006
One-Stop Search
Forbes.com
January 18, 2006
Marketers Intrigued by Google's Foray Into Radio
ClickZ Network
January 18, 2006
Google buy radio ad provider
Macworld
January 18, 2006
Google Moves Into Radio
MediaPost Online Media Daily
January 18, 2006
Google Gets into Radio Ad Biz with dMark Purchase
MarketingVOX News
January 18, 2006
Yahoo profit jumps but misses forcast
USA Today
January 17, 2006
Google Purchase of Radio Ads Company Puzzles Some
Bloomberg News via Los Angeles Times
January 17, 2006
Google to Buy Radio broadcasting firm
GameSHOUT
January 17, 2006
Google to Buy Radio Advertising Company
Reuters
January 17, 2006
Google Gets into Radio Ads
Red Herring
January 17, 2006
Google Turns Up Radio-Ad Push With dMarc
E-Commerce Times
January 17, 2006
Google Agrees to Buy dMarc, Extending its Reach into Radio
Wall Street Journal
January 17, 2006
SuperPages.com Ads Appear on MSN
internetnews.com
January 13, 2006
Google Eyes Patent on Dial Ads
Red Herring
January 12, 2006
Google Earth for Mac Released
MacWorld
January 12, 2006
Google Looks to patant Mobile Click-to-call Ads
Clickz Networks
January 12, 2006
Blinkx: No Plans to Sell Firm
Red Herring
January 11, 2006
Google's New Ad Effort Could Take Time
Investor's Business Daily
January 9, 2006
'Pay-per-call' ads a good option for service providers
InfoWorld
January 3, 2006

 

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