client login
Username
Remember Me
Forgot Password
Password
CATEGORIES
 
Local Media Blog [ 912 ]  RSS ATOM


Blog Home

Contact Kelsey

Bookmark this page



SEARCH
 


previous month  MARCH 2006  next month
s m t w t f s
4
18
19
26
27 28 29 30 31


BLOG ARCHIVE
 
RSS ATOM  Full archive
 
current month



RECENT ENTRIES
 
 
RSS ATOM


BLOGGERS
 
admin [ 0 ]  RSS ATOM
Carlotta Mast [ 0 ]  RSS ATOM
Charles Laughlin [ 101 ]  RSS ATOM
Greg Sterling [ 748 ]  RSS ATOM
John Kelsey [ 53 ]  RSS ATOM
Matt Booth [ 0 ]  RSS ATOM
Mike Boland [ 83 ]  RSS ATOM
Neal Polachek [ 27 ]  RSS ATOM


COUNTER
 
Visitors    379684
Online users 72
 



May 27 2005
Printable version  |  Email to a friend
Tiger, Joe, Byron and Katie


Let's start with sports. As any golfer knows, Tiger Woods' streak of making 142 consecutive cuts stretching back to February 1998 was broken last week at the Byron Nelson Championship. (Mr. Nelson's 11 consecutive wins on the tour is similar to Joe DiMaggio's 56-game hit streak in that neither will ever be broken.) And how about Katie Brownell? The only girl and an all-star since she was nine in her upstate New York little league., Katie pitched a perfect game, striking out 18 straight opponents. That's a more perfect game than Don Larson pitched in 1956, and he wasn't batting .714 like Katie is. So our client asks a good question and an important one. The easy answer is Yes. Yellow Pages publishers, like newspapers and broadcasters, are most certainly losing revenue because people are turning to the Internet for their directional media needs. But please don't ask me to be too specific because all we can do is estimate. Next week our Global Yellow Pages report: The Kelsey Group's Outlook and Forecast is going to be published. (Major pieces of it are already available to customers.) That report has over 500 pages of very detailed information presented in both a macro and a micro approach. That is, we cover markets in the aggregate and we provide specific details about every major company in the Yellow Pages community. Compiling the numbers is hard, and we are pleased to showcase the Tiger, Joe, Byron and Katie of the Yellow Pages industry. The harder part is the direction and the velocity of change. Sports analysts have to live with their predictions til the next game. We hear about our forecasts for years. We'll accept the accountability.
 
Local Media Blog
posted by  John Kelsey at  16:14 | comments [0] | trackbacks [0]


BLOG COMMENT


ADD COMMENT
(*) indicates required fields
author (*) :
email address :
url :
 
  bold italic underline add hyperlink add email hyperlink centre unorder list order list add image quote emoticon smiles
 
comment (*) :

html code

ubb code

max characters : 2000

+
- +
-
characters remaining :
remember me :
 
 
 



The Kelsey Group, 600 Executive Drive, Princeton, NJ 08540-1528
Tel: (609) 921-7200 Fax: (609) 921-2112 EMail: [email protected]
Copyright© 2005 The Kelsey Group. All Rights Reserved.