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the kelsey group in the news

Media Contacts

Interview Requests,
Other Media Inquiries &
Conference Press Passes

Eileen Pacheco
(781) 556-1026
email

Analyst Coverage Areas

Yellow Pages & Related Topics
Charles Laughlin
SVP and Program Director, The Kelsey Report® and Managing Editor, The Kelsey Group
email

Local Search & Related Topics
Matt Booth
SVP and Program Director,
Interactive Local Media
email

Classifieds, Verticals & Related Topics
Peter Krasilovsky
Program Director, Marketplaces
email

Kelsey Group Research
Neal Polachek
CEO
email

Below is a sampling of recent articles in which Kelsey Group analysts are quoted or Kelsey Group research is cited about topics in the increasingly competitive worlds of Yellow Pages, online directories and local media.

2008Q3 | 2008Q2 | 2008Q1 | 2007 | 2006 | 2005 | 2004 |
Current News                          

2008 Q3

Local 1.0-2.08
Local Biz Bits

September 30, 2008

Our Relationship to the Bottom Line
Search Engine Land

September 29, 2008

Automotive Online Video Marketing Trends – Car Dealers Embrace Online Video
ReelSEO

September 29, 2008

Timing Is Everything
Forbes

September 29, 2008

New Marketplace for Professional Online Videographers 7 Filmmakers
ReelSEO

September 28, 2008

When Will ROBO's Time Come?
Search Engine Watch

September 26, 2008

Kelsey Conference Take-Aways
YP Talk

September 25, 2008

Comcast, Mixpo Make Video Ads Accessible For Smaller Shops
Adotas
September 23, 2008

Mixpo and Comcast Spotlight Partner to Make Online Video Advertising More Accessible
tvover.net

September 22, 2008

Final Thoughts on DMS ’08
Local Biz Bits

September 22, 2008

LOC@L SEO GUIDE
Yellow Pages Searches on Mobile Phones: Briggs Ferguson of Idearc
LOC@L SEO GUIDE
September 17, 2008
LOC@L SEO GUIDE
Deconstructing The Yellow Pages: DMS ’08
LOC@L SEO GUIDE
September 17, 2008

YELP – Interview With Sonia Survanshi McFarland
Local Biz Bits

September 16, 2008

Building Online Vertical Experiences – DMS’08
Local Biz Bits

September 16, 2008

The “Big” Customer’s Perspective – DMS’08
Local Biz Bits

September 16, 2008

LOC@L SEO GUIDE
Yelp Has 3.5 Million Reviews: Sonia McFarland
LOC@L SEO GUIDE
September 16, 2008
LOC@L SEO GUIDE
Mixpo Is Pretty Cool
LOC@L SEO GUIDE
September 16, 2008
LOC@L SEO GUIDE
Is There Too Much Innovation In Local Search?
LOC@L SEO GUIDE
September 16, 2008
LOC@L SEO GUIDE
Merchant Circle Offers Free Video With Spotzer
LOC@L SEO GUIDE
September 16, 2008
Small Business Commando News
The National Customer’s Perspective – from the floor of DMS’08
Small Business Commando News
September 16, 2008
Small Business Commando News
Straight Talk from One Tough Lady
Small Business Commando News
September 16, 2008
Small Business Commando News
Marc Tellier unfazed by Reach Local’s Canadian Push
Small Business Commando News
September 16, 2008
AT&T Yellow Pages’ High-Level Strategy
Praized
September 16, 2008

The Future of Yellow Pages – DMS ’08
Local Biz Bits

September 15, 2008

LOC@L SEO GUIDE
AT&T’s Yellowpages.com Has Sold 20K Video Ads in ’08
LOC@L SEO GUIDE
September 15, 2008

Search, Discover, Transact-DMS ’08
Local Biz Bits

September 15, 2008

Charles Laughlin: State of Yellow Pages Nation & Predictions
Praized
September 15, 2008
Perception is Hurting the Yellow Pages Industry. Here’s the Reality.
Praized
September 15, 2008

Adjusting the Local Picture – The Online Video Opportunity
ReelSEO

September 13, 2008

Beauty Salon Marketing UK
Salon Marketing – Should You Advertise In Yellow Pages?
Beauty Salon Marketing UK
September 11, 2008
The Challenge Is To Wisely Spend Reduced Ad Budgets
MediaPost - Research Brief
September 10, 2008
Google takes a commercial break
Sydney Morning Herald
September 10, 2008
Smallbiztechnology
Online Video for Business…Beyond Diet Coke & Mentos
Smallbiztechnology
September 9, 2008
Small Business Labs
Small Businesses Continue to Advertise and Embrace Social Media
Small Business Labs
September 9, 2008
Making The Neighborhood Watch
MediaPost
September 8, 2008
What is “The Real Future of Yellow Pages”
Praized
September 8, 2008
What Little I Know
Economy Having Little Impact on SMB Ad Spend
What Little I Know
September 8, 2008
SMB Ad Spend Undaunted by Economy
MarketingVOX
September 8, 2008
SMB Ad Spending Undaunted by Economy
Marketing Charts
September 5, 2008
Local-Research
What does a New Zealand YP Company have to do with us?
Local-Research
September 5, 2008
Kelsey Group: Online Advertising Growing Strong
TMCnet
September 4, 2008

StudioNow Gets Tapped for Local Online Video for SMBs
ReelSEO

September 4, 2008

DMS ’08 Coming to Atlanta
Local Biz Bits

September 2, 2008

Lessons in Longevity From the Original Search Engine
Search Engine Land

September 1, 2008

For Local Search, It’s All About the Online-Offline Gap
Search Engine Watch

August 29, 2008

Local Search | Jennifer Lind
The Evolution of Keyword Targeting on Online Directories
Local-Research
August 28, 2008
Online advertising expected to provide greatest returns
DirectNews
August 28, 2008
Google-Verizon Deal Would Avail Google to 68M Hands
MarketingVOX
August 28, 2008
Local-Research
Verticals in the Local Space
Local-Research
August 27, 2008
Google-Verizon Deal Would Put Google in Hands of 68MM Users
MediaBuyerPlanner
August 26, 2008
Rumored Google, Verizon Search/Mobile Deal Signals Major Shift In Attitudes
MediaPost
August 26, 2008
Attending The Kelsey Group’s DMS ’08 Conference in September
Praized
August 26, 2008
Microsoft Office Live Small Business
Slowdown or not, small businesses are still advertising
Microsoft Office Live Small Business
August 25, 2008
Phone books shift focus to Web growth
The Arizona Republic
August 25, 2008
mo:life
Can mobile search match online search?
mo:life
August 23, 2008
SMB Advertisers, undeterred by economic malaise, continue to spend
BtoB Magazine
August 22, 2008
Businesses to maintain or increase ad spend
DirectNews
August 22, 2008
Digital Response Media
Poll: Few SMBs considering lower ad spending
Digital Response Media
August 22, 2008
DutchCowboys
SES San Jose - local search
DutchCowboys
August 22, 2008
Small Business Search Marketing
Local Search at SES San Jose
Small Business Search Marketing
August 22, 2008
Special Kelsey Group Presentation: Local 2.0: The Evolution of Local Search
Search Engine Roundtable
August 21, 2008
Special Kelsey Group Presentation: The 3G iPhone: Local Search Demos
Search Engine Roundtable
August 21, 2008
Entrepeneurs with company Web sites say the payoff is good
Dallas Morning News
August 21, 2008
Business Advertising Remains Strong
Inc.com
August 20, 2008
81% Of SMBs To Increase Or Maintain Ad Spend
Adotas
August 20, 2008
SMB Ad Spending Stays Strong: Report
bMighty
August 20, 2008
Broadband Evolved
For SMBs, When the Going Gets Tough -- They Plan to Increase Online Ad Spend
Broadband Evolved
August 20, 2008
SMBs Not Bogged Down By Economy, Plan Ad Spend Increase
MediaPost
August 20, 2008
CLICK to Auction Click-2-Call Patents
TMCnet
August 18, 2008
Who's Next in Local Internet Advertising
G5 Search Marketing
August 18, 2008
Local Advertising: Lessons for All Video Advertisers
MediaPost
August 18, 2008
Where Customers Go to Praise (or Bash) You
BusinessWeek
August 15, 2008
Centro Consolidates Local Media Buying Services
MediaBuyerPlanner
August 15, 2008
Centro buys Real Cities from McClatchy
lostremote
August 14, 2008

Centro Acquires Real Cities from McClatchy
ClickZ

August 14, 2008

Find the online opportunities in your own backyard
iMedia Connection
August 13, 2008

New Media Evangelists Combine Forces
ClickZ

August 13, 2008

The Marketing Blog

Local Search: What You Need to Know
The Marketing Blog

August 12, 2008

Hitting your target every time with local search
DMNews

August 11, 2008

Camera Ready
Wall Street Journal

August 11, 2008

The Incredible Potential of Local Search
lostremote

August 11, 2008

Web Awards show small businesses thrive online
Emirates Business 24-7

August 10, 2008

Local-Research

Why are hotels eliminating Yellow Pages
Local-Research

August 7, 2008

Your Business

Business candian idea online
Your Business

August 7, 2008

Here's an Idea

Make Money With Web Video
Here's an Idea

August 6, 2008

iPhone Local Search Apps: Jumping the Shark Already?
Praized Blog

August 5, 2008

Ward's Dealer Business

Watch for Waves of Car Videos
Ward's Dealer Business

August 1, 2008

Has Mobile Local Search Finally Arrived?
Search Engine Watch

August 1, 2008

Newspapers Losing Share of Local, but Can Get it Back
NAA's thedigitaledge

July 31, 2008

QuadrantOne CEO Replaced by Visible World’s Ellenthal
ClickZ News

July 31, 2008

The Future of SEM Education
Search Engine Watch

July 31, 2008

Free Custom Professional Videos for Local SMBs?
ReelSEO

July 31, 2008

Marchex Relaunches Local Ad Platform
MediaPost

July 30, 2008

Branding & Marketing

The OnLine Video Advertising Industry is Poised to Surge
Branding & Marketing

July 30, 2008

Larry Chase's Web Digest for Marketers

Best e-Commerce Blogs
Larry Chase's Web Digest for Marketers

July 28, 2008

Yellow Pages Usage Stats Are Likely Wrong
Search Engine Land

July 28, 2008

Digital Dealmakers: Christian Sterner, CEO of Wellcome Mat
TVWeek

July 27, 2008

Rising Tide: 2008 GeoDomain Expo Showcases Industry Momentum
Associated Cities GeoDomain News

July 24, 2008

DN Journal

GeoDomain Owners Take a Giant Step at the 2008 GeoDomain Expo: DN Journal's Wall to Wall Review of Show Week in the Windy City
DN Journal

July 22, 2008

DomainNews.com

Coverage of the 2008 GeoDomain Expo Part 1
DomainNews.com

July 19, 2008

Green Taxi

Chicago Geodomain Conference a Great Success
Green Taxi

July 14, 2008

The Montreal Gazette

Net firm covets role as local guide
The Montreal Gazette

July 10, 2008

Gannett Acquires All of ShopLocal
ClickZ News

July 8, 2008

Next Online Gold Rush? It’s Local, Baby
TVWeek

July 8, 2008

Local Video Advertising Expected to Take Off
WebProNews

July 7, 2008

Weather.com Buy to Boost NBC’s Local Ad Business
ClickZ News

July 7, 2008

Local Online Video Ads, Dollars
eMarketer

July 7, 2008

Google Media Server app sends video from the Internet onto television
IBL News

July 7, 2008

Craigslist Rivals Struggle to Succeed in Web Classified Space
ClickZ News

July 7, 2008

Lost Remote

Report: Gannett buying ShopLocal outright
Lost Remote

July 7, 2008

US Local Online Video Ad Market to Reach $1.5 Billion by 2012, Reports Kelsey Group
Direct Marketing Association

July 7, 2008

Sootle Directory

These Are Good Times for Online Advertising
Sootle Directory

July 7, 2008

VIDEO: Vlingo elbows for room on speech-recognition field
RCRWirelessNews

July 2, 2008

Press Releases


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