Headquarters
600 Executive Drive
Princeton, NJ 08540
Tel: (609) 921-7200
Fax: (609) 921-2112
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PETER KRASILOVSKY
Vice President and Program Director,
Marketplaces
 Peter Krasilovsky is an undisputed local online media authority who has been immersed in interactive media since the mid-1980s. He was the program director of The Kelsey Group’s Local Online Commerce practice from 1998 to 2001. He currently serves as program director for The Kelsey Group’s new Marketplaces advisory service, focused on verticals, classifieds and e-commerce. He also is the co-producer of The Kelsey Group’s Interactive Local Media and Drilling Down conferences.
Peter has worked with most of the major media, telecom and directory companies. Since the mid-1990s, he has specifically focused on local media and commerce. He has also been a principal in many key industry studies, including The Electronic Access Project with Coopers and Lybrand (1992), The Demand for Local Services with Find/SVP (1996), and The Disruptive Technologies and Newspapers project with Harvard Business School Professor Clark Gilbert and Borrell Associates (2003).
Peter has also worked in the development of nonprofit interactive applications with the U.S. Department of Commerce, The Markle Foundation and The Benton Foundation. His authoritative views on new media trends have regularly landed him in most of the major newspapers and business magazines. He has also been a frequent guest on PBS’ Nightly Business Report.
Peter received his master’s degree in communications management at USC’s Annenberg School of Communications. His bachelor’s degree is in liberal arts from Sarah Lawrence College, Bronxville, New York. While in college, Peter worked as a freelance music and radio industry reporter for Billboard magazine. A native of Chappaqua, New York, Peter is married to Sharon Bywater. He currently lives and works out of Carlsbad, California, after living in the Washington, D.C., area for many years.
To contact Peter, send an e-mail to pkrasilovsky@kelseygroup.com or call (760) 918-0450.
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